Buddhist Catholic Contemplative Evangelical General Christian Hindu Jewish Latter-day Saint Muslim New Visions Progressive Christian

Beliefs

Topics

Columnists

Resource Library

Research Tools

Video

Podcasts

Thought Readers

Faith In Media Tracker

Newsletters

Ad-Free & Subscriber Log-In Subscription Support

Follow Patheos

Home
Evangelical
Politics and Religion
“Preference Falsification” and Woke Ideology

“Preference Falsification” and Woke Ideology

Last updated on: January 12, 2024 at 6:00 am by Gene Veith

0 Comments

“Preference Falsification” and Woke Ideology 2024-01-09T17:26:38-05:00 Gene Veith

LOGO Patheos Explore the world's faith through different perspectives on religion and spirituality! Patheos has the views of the prevalent religions and spiritualities of the world.

It isn’t just that people’s beliefs and desires are shaped by social pressure. Social pressure often makes people pretend to believe and desire things, when actually they don’t. This phenomenon is called “preference falsification.”

Economist Timur Kuran wrote a book on the subject published by Harvard University Press in 1998 entitled Private Truths, Public Lies: The Social Consequences of Preference Falsification .

The Wall Street Journal‘s James Freeman calls attention to that work in his op-ed piece “‘Merit Is No Longer Evil’ “with the deck “Is DEI vulnerable to sudden collapse?” (behind a paywall). He quotes this from the book’s editorial description:

Preference falsification, according to the economist Timur Kuran, is the act of misrepresenting one’s wants under perceived social pressures…

A common effect of preference falsification is the preservation of widely disliked structures. Another is the conferment of an aura of stability on structures vulnerable to sudden collapse. When the support of a policy, tradition, or regime is largely contrived, a minor event may activate a bandwagon that generates massive yet unanticipated change.

In distorting public opinion, preference falsification also corrupts public discourse and, hence, human knowledge.

To give an example, under the Soviet Union, virtually everyone in power affirmed their love for Communism. So Communism seemed to be well-entrenched and stable. Privately, though, even members of the Party disliked it. But with the Wall coming down in East Germany and other protests in Iron Curtain countries, Soviet citizens had a social permission to express how they really felt. The “bandwagon” of dissent led to the “sudden collapse” of Soviet Communism.

Freeman reports that Kuran, of Duke University, is now applying the concept to the “Diversity, Equity, Inclusion” ideology that has been dominating academia, as well as large swaths of the business world. From Kuran’s X account (my paragraphing):

Preference falsification has been central to the trajectory of DEI. People who abhor DEI principles and methods came to favor these publicly through a preference cascade. Every instance of preference falsification induced others to pretend they consider DEI just, efficient, beneficial to marginalized groups, etc. In time, a false consensus effectively displaced the search for truth as the university’s core mission, replacing it with DEI.

Most professors watched in concealed horror the transfer of enormous powers from themselves to rapidly growing DEI bureaucracies. In countless contexts, they endorsed policies they considered harmful, participated in the defamation of scholars they admired, and sheepishly submitted to DEI training—all to be left alone, to avoid being called racist, to advance their careers.

But the resulting equilibrium was self-undermining. In emboldening DEI officials, it increased privately felt anger and resentment. The stage was set for a preference cascade in reverse.

The shock that unleashed the ongoing cascade in reverse was the Hamas massacres of October 7. The chain of events that they triggered in the U.S.—anti-Jewish demonstrations, the Congressional hearings, the plagiarism revelations—brought to the surface outrage that had been building up quietly for years. As public criticism of DEI grew, and as it became clear that broad segments of the left share the outrage, the DEI-favoring false consensus disintegrated.

The process is by no means over. As preference falsification on DEI continues to diminish, more scholars and administrators will find in themselves the courage to stand up for values that they truly believe in. Though the DEI complex will fight back, it won’t be easy to quash the honest discourse finally under way. Public critics of DEI know they aren’t alone.

We shall see if DEI becomes unravelled on college campuses. And if there will be a similar collapse of “preference falsification” in regards to transgenderism and other shibboleths of woke ideology.

Illustration: The Art of Pretending by Enkhtuvshin via Flickr, CC by 2.0

https://creativecommons.org/licenses/by/2.0/

preference falsification

woke academia

woke ideology

Previous Post

January 12, 2024

DISCUSSION: Your Epiphanies

Next Post

January 15, 2024 Monday Miscellany, 11/15/24

Recent Comments

0 | Leave a Comment

"As a (retired) lawyer I see potential liability from sharing things like power or sharp ..."

reg

Luther on Tools

"I am not sure the items you mentioned, though disused, discontinued, discarded, could be considered ..."

reg

Luther on Tools

"“Friend, use me in your relations with your neighbor just as you would want your ..."

DakotaLutheran

Luther on Tools

"Archaeology: It's the case that we don't have to go back very far to discover ..."

DakotaLutheran

Luther on Tools

Browse Our Archives

Select a Category America Apologetics Art baseball Bible Blog Christ Church crime Culture Economics Education Ethics Family Food Football Government History Holidays Holy Week Humor International Islam Language Law Life Issues Literature Media Medicine Movies Music Nature News Personal Philosophy Politics psychology Reformation Religions Sacraments Science sex Social Science Sports technology television terrorism Theology Uncategorized Vocation war

Select a Month October 2026 September 2026 August 2026 July 2026 June 2026 May 2026 April 2026 March 2026 February 2026 January 2026 December 2025 November 2025 October 2025 September 2025 August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 August 2022 July 2022 June 2022 May 2022 April 2022 March 2022 February 2022 January 2022 December 2021 November 2021 October 2021 September 2021 August 2021 July 2021 June 2021 May 2021 April 2021 March 2021 February 2021 January 2021 December 2020 November 2020 October 2020 September 2020 August 2020 July 2020 June 2020 May 2020 April 2020 March 2020 February 2020 January 2020 December 2019 November 2019 October 2019 September 2019 August 2019 July 2019 June 2019 May 2019 April 2019 March 2019 February 2019 January 2019 December 2018 November 2018 October 2018 September 2018 August 2018 July 2018 June 2018 May 2018 April 2018 March 2018 February 2018 January 2018 December 2017 November 2017 October 2017 September 2017 August 2017 July 2017 June 2017 May 2017 April 2017 March 2017 February 2017 January 2017 December 2016 November 2016 October 2016 September 2016 August 2016 July 2016 June 2016 May 2016 April 2016 March 2016 February 2016 January 2016 December 2015 November 2015 October 2015 September 2015 August 2015 July 2015 June 2015 May 2015 April 2015 March 2015 February 2015 January 2015 December 2014 November 2014 October 2014 September 2014 August 2014 July 2014 June 2014 May 2014 April 2014 March 2014 February 2014 January 2014 December 2013 November 2013 October 2013 September 2013 August 2013 July 2013 June 2013 May 2013 April 2013 March 2013 February 2013 January 2013 December 2012 November 2012 October 2012 September 2012 August 2012 July 2012 June 2012 May 2012 April 2012 March 2012 February 2012 January 2012 December 2011 November 2011 October 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 September 2009 August 2009 July 2009 June 2009 May 2009 April 2009 March 2009 February 2009 January 2009 December 2008 November 2008 October 2008 September 2008 August 2008 July 2008 June 2008 May 2008 April 2008 March 2008 February 2008 January 2008 December 2007 November 2007 October 2007

TAKE THE

Religious Wisdom Quiz

A Samaritan stopped to help a wounded man after a priest and a Levite passed by. Where was the man traveling from and to?

Select your answer to see how you score.

From Bethany to Jerusalem From Jerusalem to Jericho From Galilee to Judea From Samaria to Nazareth

Books by This Author Books by Gene Veith

See All Titles »