The #1 Reason Why Authors & Bloggers Fail

Last updated on: May 12, 2019 at 7:17 am by Frank Viola

The #1 Reason Why Authors & Bloggers Fail 2018-05-25T13:01:01-04:00 Frank Viola

LOGO Patheos Explore the world's faith through different perspectives on religion and spirituality! Patheos has the views of the prevalent religions and spiritualities of the world.

Disclaimer: If you aren’t a writer, a blogger, an author, someone who has a business or ministry, just skip today’s post and check out my FAQ page which has been updated recently.

Aside from spiritual and theological questions, which I’m often asked, the most frequent questions I receive are from bloggers and authors who ask me all sorts of questions about the craft of writing.

In this post, I’m going to candidly address what I believe to be the chief problem that bloggers and authors face today. It’s the main reason why so many of them fail at making an impact with their written work.

Let me preface the problem with this remark. There’s not a week that goes by where I don’t see the following:

Weekly, I get spammy emails from authors who I don’t know asking me to promote their book on my blog. (Not a wise thing to do.)

Weekly, I see authors trying in vain to promote their books on Facebook groups (this is highly ineffective, and many find it annoying).

Weekly, I see bloggers who have great content and remarkable writing talent, but their blog design is horrible and they don’t know what they’re doing in terms of getting readers. If they would just invest in learning, these people could make a large impact and even become professional bloggers in time, supplementing their income and gaining thousands of readers.

All of the above is frustrating because there is a solution.

Recently, the renowned Christian media expert Phil Cooke interviewed me about blogging and writing books. Here is one of his questions and my answer.

Phil Cooke: If you could point out the number one problem that hinders authors from being successful and bloggers from getting a lot of traffic to their blogs, what would it be?

Frank Viola: Simple: Failure to invest in training. I see authors and bloggers investing enormous amounts of time and energy on creating content, but zero on learning how to build a community of readers who will consume and spread what they’ve produced. They don’t want to invest in learning how to do this, so they end up spamming people via email and in Facebook groups, and the result is pretty horrible.

For example, there isn’t a week that goes by where successful bloggers and authors don’t get emails from strangers telling them about their new book or blog, never thinking how their email is coming across. (On that score, here’s an important article on how to write to successful bloggers and popular authors.)

In short, those emails get ignored because their approach is all wrong.

I liken the problem to a baseball hitter who only invests in learning how to hit fastballs, but refuses to invest in learning how to hit curveballs. The result is repeated strikeouts. It’s the same way with authors and bloggers who only specialize in writing their books or blogs, but won’t spend a penny on training for how to get people to actually read what they’ve produced in non-spammy ways that actually work. The result is repeated strikeouts.

It puzzles me because their hard work ends up being wasted, and it doesn’t have to be that way. To change course and see results, authors and bloggers must invest in some training.

—

Check out The Buzz Seminar Master Course which resolves all of these issues.

If you’re a writer, author, or blogger — aspiring or actual — and you really want to make an impact, taking your writing work to greater levels, you’ll definitely want this training course.

The Buzz is actually a writing course, a blogging course, a book-writing course, a marketing course, a publicity course, a copywriting course, and a publishing course all rolled into one premium training.

Let me add: if you see someone spamming you and others, do them a favor and send them the link to this post. You’ll be saving them a lot of frustration and failure in the end.

Uncategorized

Previous Post

May 5, 2019

If You're a Christian in Your 20s or 30s - Reply

Next Post

May 13, 2019 They Always Die in Threes - Warren Wiersbe, Rachel Held Evans, Jean Vanier

Browse Our Archives

Select a Category Uncategorized

Select a Month October 2026 September 2026 August 2026 July 2026 June 2026 May 2026 April 2026 March 2026 February 2026 January 2026 December 2025 November 2025 October 2025 September 2025 August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 August 2022 July 2022 June 2022 May 2022 April 2022 March 2022 February 2022 January 2022 December 2021 November 2021 October 2021 September 2021 August 2021 July 2021 June 2021 May 2021 April 2021 March 2021 February 2021 January 2021 December 2020 November 2020 October 2020 September 2020 August 2020 July 2020 June 2020 May 2020 April 2020 March 2020 February 2020 January 2020 December 2019 November 2019 October 2019 September 2019 August 2019 July 2019 June 2019 May 2019 April 2019 March 2019 February 2019 January 2019 December 2018 November 2018 October 2018 September 2018 August 2018 July 2018 June 2018 May 2018 April 2018 March 2018 February 2018 January 2018 December 2017 November 2017 October 2017 September 2017 August 2017 July 2017 June 2017 May 2017 April 2017 March 2017 February 2017 January 2017 December 2016 November 2016 October 2016 September 2016 August 2016 July 2016 June 2016 May 2016 April 2016 March 2016 February 2016 January 2016 December 2015 November 2015 October 2015 September 2015 August 2015 July 2015 June 2015 May 2015 April 2015 March 2015 February 2015 January 2015 December 2014 November 2014 October 2014 September 2014 August 2014 July 2014 June 2014 May 2014 April 2014 March 2014 February 2014 January 2014 December 2013 November 2013 October 2013 September 2013 August 2013 July 2013 June 2013 May 2013 April 2013 March 2013 February 2013 January 2013 December 2012 November 2012 October 2012

TAKE THE

Religious Wisdom Quiz

Who was the scribe and priest that led a second group back to Jerusalem?

Select your answer to see how you score.

Nehemiah Zerubbabel Ezra Mordecai