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Everyday Black Matters

$$ How much money I make blogging $$ + My blogging Tips

Last updated on: November 19, 2010 at 9:49 am   by Grace Sandra

$$ How much money I make blogging $$ + My blogging Tips 2010-11-19T09:49:44-04:00 Grace Sandra

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I’ve had quite a few folks ask me lately how much scrilla I bring in blogging.  Or if blogging is all it’s cracked up to be financially.  With the likes of John Chow -who boasts a $150k/yr. blogging income- it can be easy to take up blogging as a get rich quick asinine plan.  I thought I’d lay it out for those interested…

Back when I decided to blog-for-profit I bought no less than 5 books to give me the magic formula for raking in the big blogging bucks.(The It Girls Guide to Blogging with Moxie, Problogger, Clear Blogging, The Huffington Post Complete Guide to Blogging & No one Cares what You had for Lunch: 100 Ideas for your Blog).

Problem was this: I didn’t want to take much of their advice.

The great news is that I write for me.  Not for money.  And, unfortunately for you, not for the multiple age, race, ethnic, financial, social & political demographics my readers find themselves in. This poses a problem in trying to grow, monetize & target my blog.  But as far as the fun I’m having writing about anything I doggone feel like writing about?  Could.  Not. Be.  Better.  I’m hoping your having a good time as well. Once I decided to skip the advice my blogging books suggest, I decided I’d keep working towards making some money but not for the sake of making money.

Make sense?

Meaning, I blog for fun, to practice writing, to connect, to inform about world issues, to spew on faith, parenting & cultural issues but not as my primary money maker.

BUT, all that said I keep it consistent, quality & advertise JUST IN CASE someone (anyone really) wants to pay me a lot of money for doing something that is ultimately the most creative fun I’ve had in my 33 years of existence!  (Not the only fun, I said ‘creative fun,’ I’m not like totally lame, y’all)! It’s also lead to me teaching myself other creative things.  For example, last week I bought a few blogging header images for $5, researched how to make your own header & came up with this…

Not bad for a newbie blog header maker, eh? =)  Now, if only I could figure out how to design my own website!  Eventually, my friends!!! Eventually! With all that said, here’s what I’ve made blogging.  Full Disclosure.

I have about 5 offers I’m considering right now & about 10 or so offers I’ve declined in the past because either I’m too lazy to jump through all the hoops they have asked me to, I’m against the product or what they promote, or because I keep meaning to get around to it, but never do because I’m sort of late and trifling like that.

These perks have been nice, but I want to temper that by saying that I INVEST an EXORBITANT amount of time that is utterly DISPROPORTIONATE to the aforementioned lovely perks.  I may spend up to 2-3 hours a day creating posts, fielding emails, responding to blog comments, branding, looking for new ways to market my blog, updating my BlogFrog account & editing pictures to use on my blog.

It IS time consuming.

As an aside, I don’t always spend 2-3 hours a day.  Sometimes I choose to ignore my blog for a day or two.  Last weekend Dave took the kids on a long hike & I blew through 7 hours of blogging maintenance!!  Oops. If you look on my left sidebar you’ll see all the networks I’m a part of: Blogher, facebook fan page, networked blogs, adgitize, topMommy blogs, Mom blog network, Business to Blogger, Mama’s Little Nestwork, Sits Girls, Sheblogs, Mommy blogs, BlogFrog & The Mom Blogs.  ALL of which require maintenance.  All of which require energy & thoughtfulness.  All of which fill up my blogging inbox.

I could probably make more money with google adsense or Amazon or Audible if I switched my ads based on the seasons, holidays, etc. but again, making money isn’t a top priority for my blog but a cherry on top of a super fun hobby.

I work hard at blogging, I do.  But I do it because I love it.  It is genuinely fun to me.  I have some amazing opportunities to influence, some great conversations with women -in particular- who trust me because of my blog whether we have met or not!  It has been humbling as well.

It’s not a vocation, it’s not a calling nor is it dependable income.  To be blunt, I’m not quitting my day job. This falls in line with my lifestyle since I don’t work for InterVarsity for the money, I don’t get paid to care for my two gorgeous children & don’t often get so much as a “thankyou, Ma” for making a healthy meal or cleaning up the house multiple days.

My life is not a pursuit of money-making.

Here’s my tips for you:

1.  Go for it if -and only if- you really like to blog.

2.  Write consistently.  Either every day, every other day, 3x’s a week, or once a week.  Momentum needs to be on your side.  I know I’m not a great writer, but I’m consistent & for whatever reason that brings about 300 of you back day-to-day.

3.  Market your blog.  Put it out there on the interwebs.  It takes a bit of research to determine where your voice fits in.

4.  Don’t do it for money unless your planning to make it your full-time job.

5.  Take advantage of the multiple blogs out there dedicated to helping you grow your blog.  My fave’s are ConvinceandConvert.com & problogger.net.  Sign up for their RSS feed & get to work!

6.  Follow other blogs you want to be like.  I LOVE simplemom.com.  I’ll never be her, or blog like her, but I have much to learn from her.  Find a blogging mentor you adore & emulate!

Blog on, friends!

p.s.  If I had more time, I would have linked all the various links I’ve mentioned in this post.  As is, I started this post at 7am, fed my babies, changed diapers/dressed, got Ran ready for pre-school, blogged while they played, took Ran to pre-school & am now finishing up at 9:48am.  Links would take another 15-30 minutes.

p.s.s. I probably should have made this a 2-part blog.  That is what all my blogging books say I should do.  I’m a rebel, y’all.  I can’t be contained.

p.s.s.s. I would like to write another post right this minute to post on Saturday but I need to clean my messy house.  See?  I’m no blogging perfectionist.  Just a girl tryin’ to make it in the cut-throat bloggging biz. =)

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