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Post-Election Messaging & Preaching: Red, Blue & Purple Church Tactics

Last updated on: November 5, 2020 at 10:19 pm   by Leah D. Schade

Post-Election Messaging & Preaching: Red, Blue & Purple Church Tactics 2020-11-05T22:19:57-04:00 Leah D. Schade

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Clergy face serious challenges in preaching during this post-election season.  Whether they serve a red, blue, or “purple” congregation, they are likely facing confusion, tension, and even anger from members whose emotions are on edge. In the protracted ballot-counting process and the interregnum (the period between the election and the inauguration) pastors can find themselves fielding harsh words and conflict in the church.  Here are some ideas for messaging and preaching in the post-election season — whether your church leans left, right, or hovers in the middle.

Photo credit: Kyle Glenn on Unsplash

Every Vote is Sacred

It’s important to remind people that all votes must be counted – even if the winner is apparent.  Every vote represents the voice of a child of God who is sacred to their Creator.  Thus, every vote is sacred and must be counted.

What about accusations of fraud, “fake” ballots, or other disinformation?

It can be frustrating when someone repeats misinformation about fraudulent ballots. Whether or not their accusations are unfounded, their fears are real.  You might respond:  “If I thought there were illegal things going on with the ballots, I would feel that way, too.  We want this to be a free and fair election.”  Then remind them that they can report concerns to the US Election Assistance Commission via their hotline number (1-866-552-0004), email address ([email protected]), or their online complaint form: https://www.eac.gov/inspector-general/report-fraud-waste-or-abuse.

Also, if they’re aware of voter intimidation that took place, or intimidation of election officials that is going on, they can contact the ACLU by calling 1-866-OUR-VOTE, or visiting https://www.aclu.org/know-your-rights/voting-rights/.

Remind them that we’re setting precedent in this election by what happens in the days and weeks ahead.  We need to be mindful that what we do now will have an impact on future elections.  “Do unto others as you would have done unto you” means we count all votes just as you want your vote counted.

The Positive News

The interregnum will be fraught with questions, a swirl of emotions, and the potential for unrest, chaos, and even violence.  Clergy can help calm the anxiety of their congregations by staying composed and resolved. [Looking for ideas for how to keep yourself centered in mind, body, and spirit?  Read:  Clergy: Prepare for Post-Election Season in Mind, Body & Spirit]. There are good things that have happened and that are currently happening.  And we’ve learned important lessons from this election.

Here are reassurances you should repeat often.

The Difficult News

Worried

Photo by Nik Shuliahin on Unsplash

Despite the good news, however, there are also some hard truths we need to face.

Disinformation is continuing.

Social media platforms have allowed disinformation to propagate on their sites.  They are not being held accountable.   This breaks the commandment not to bear false witness, and the church needs to call this out.  Lying and falsities ruin relationships and destroy how we function as a democracy.

At the highest levels of government, the past four years have seen a normalizing of lying, cheating, gaslighting, criminality, cruelty, and systematic dismantling of social norms and governmental accountability.  A precedent has been established that future leaders may take advantage of unless serious protections are codified.

The bottom line is that church must take a role in re-establishing ethical norms based on honesty, trust, and accountability.

At the same time, Christianity in America is going to need a come-to-Jesus process to interrogate our white supremacist foundations. [Recommended read:  White Too Long: The Legacy of White Supremacy in American Christianity by Robert P. Jones. https://www.amazon.com/White-Too-Long-Supremacy-Christianity/dp/1982122862/]

With these difficult realities in mind, here are some ways to approach preaching during the Sundays of the interregnum.

Foundations for Preaching in the Post-Election Season

Sermons in a “blue” church

If you serve a congregation made up primarily of progressive Christians, here are some possible approaches to preaching in the post-election season:

The church MUST tell the truth about the part it has played in either fomenting, ignoring, or being silent about racism and the other isms structured into our society and institutions.

Joshua’s challenge to the Israelites as they entered a new phase of their life in community together is a challenge to us as well: “Choose this day who you will serve” (Josh. 24:15).  Which God are we truly worshiping?  The god of wealth, privilege, and whiteness?  The god of power, control, and dominance?  Or the God who commands us to care for the orphan, widow, foreigner, the planet, and “the least of these”?

Overall, the function of a sermon in a “blue” church is to galvanize the congregation for preparing, asking tough questions, interrogating their privilege (if they’re a white congregation), and recalibrating their faith-in-action for the coming weeks and years.

Sermons in a “purple” or “red” church

Bible, purple mat

Photo by Juliet Furst on Unsplash

If you serve in a purple or red church, you’ll want to take a different approach than that of your colleagues who serve more progressive congregations.  The function of this sermon is to calm and steady the congregation while naming and framing difficult truths.  Here are some things you might say in a post-election sermon:

Reconciliation is a process that takes sustained work

Reconciliation cannot happen without a process of confession (acknowledgement of harm), forgiveness, commitment to doing and being better, and a system of accountability to ensure that things improve. Only then can seeds of trust be planted and blossom.

Theology matters, no matter what “color” your church!

At its core, preaching in the post-election season is no different than any other season.  Whether your church is blue, red, or purple — theology matters!

Emphasize who God is and what God does

Now we know

When preaching in the post-election season, no matter the results, there are incontrovertible truths we must recognize. Now we know why our siblings of color were not shocked by the election results four years ago. They knew. They’ve always known. This is who America is: divided between goodness and depravity.  For the rest of us, there is no denying it now.

In a prayer vigil with clergy colleagues the morning after the election, my colleague Lauren Grubaugh, read to us Luke 8:17: “For nothing is hidden that will not be disclosed, nor is anything secret that will not become known and come to light.”

Here’s what has come to light: the racism, the cruelty, the heartlessness, the gutting of American education, the unholy marriage of white nationalism with politics, the rise of QAnon. This is where we are.

So these words in the next verse, Luke 8:18a are vital now: “Then pay attention to how you listen . . .”

Yes, preacher, pay attention to how you listen when preaching in the post-election season.  Yes, Christian, pay attention to how you listen in the post-election season.  Pay attention to the filters you use.  Pay attention to who you choose to listen to.  And pay attention to how you listen to God calling us, perhaps even demanding us to see what has come into the light – and what we’re going to do about it.

Thanks to Faith in Public Life, my colleagues in the Clergy Emergency League, and my lectionary study colleagues in Lexington, Kentucky, for contributing ideas for this post.

Read also:

Ideas for Clergy Dealing with Pre-Election Stress

Election Resources for Faith Leaders: Defend Democracy and Resist Tyranny

What to Do When Parishioners Leave – Because of Politics


Leah D. Schade, Preaching in the Zone

Leah D. Schade is the Assistant Professor of Preaching and Worship at Lexington Theological Seminary in Kentucky and ordained in the ELCA. Dr. Schade does not speak for LTS or the ELCA; her opinions are her own.  She is the author of Preaching in the Purple Zone: Ministry in the Red-Blue Divide (Rowman & Littlefield, 2019) and Creation-Crisis Preaching: Ecology, Theology, and the Pulpit (Chalice Press, 2015). She is the co-editor of Rooted and Rising: Voices of Courage in a Time of Climate Crisis (Rowman & Littlefield, 2019).  Her latest book, co-written with Jerry Sumney is Apocalypse When?: A Guide to Interpreting and Preaching Apocalyptic Texts (Wipf & Stock, 2020).

Leah is also co-founder of the Clergy Emergency League, a grassroots network of clergy that provides support, accountability, resources, and networking for clergy to prophetically minister in their congregations and the public square in this time of political upheaval, social unrest, and partisan division.

Twitter: @LeahSchade

Facebook: https://www.facebook.com/LeahDSchade/

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